Sponsorship Worcester Warriors - Alex Hearle

As many of you may already know our MD Joe is a big fan of rugby which is one of the reasons why we, as a company, made a very important decision to support a local team - the Worcester Warriors. To elaborate - we sponsor one of the players, Alex Hearle, providing important funding for the team, meaning Alex gets to focus on what he does best; training and improving his game.

We feel sport is so important and realise there is a strong engagement with sports. Helping young athletes become the best they can be is not just a rewarding activity for Joe personally, it also has other benefits for the company and our staff.

One good turn deserves another

The situation is win-win as Boxer FM also benefit from the arrangement. In the longer term we expect to generate brand awareness by having our logo featured alongside images of Alex on social media. Sponsoring an athlete like Alex Hearle allows us to benefit from his influence, especially when his popularity is at its highest. In this age of social media influencers this can give us plenty of leverage. As you can guess, we also expect this to bring in some new customers for Boxer too and strengthen brand loyalty along the way.

Its local and gives a sense of community inclusion

As the Facilities Management (FM) services marketplace becomes increasingly competitive, we strive to be aligned with other local businesses, who also support the Worcester Warriors. Making contact through this type of player sponsorship is an opportunity not to be missed. We want our name out there and aligned with success, team spirit, drive, enthusiasm, and motivation.

Employee Benefits

As well as benefiting Boxer FM as a business, sports sponsorship is also advantageous for our own employees. We want our staff to feel proud when they see the Boxer Logo associated with Alex Hearle and his team. We want to feel that our own personal status is elevated because we are employed by a prestigious facilities management provider with connections to competitiveness, hard work and success. Having happy employees is at the core of our values.

Our MD, Joe Broadway added:

"Supporting the Worcester Warriors and sponsoring Alex is really exciting.  The work the Warriors do in the community is close to our hearts and we hope to continue our relationship for many years to come. 

I would like to congratulate Alex for a great season so far, seeing his development has been a real highlight! 

Good luck to the whole squad as the season comes to an end. COYW!"

Are you a fan?

If you are a fan of rugby or simply want to find out more, you can follow Alex on Twitter @alex_hearle